Company Profile

Company Overview

Consumer electronic product manufacturer since 2012

Independent R&D team|1,000+ partners|

Established in 2012
Shangruo Electronics Co., Ltd, since 2012, is a high-tech enterprise that is capable of the development, design, professional manufacture & marketing of products, including audio and charging accessories.

Our Products
At Shangruo, we are constantly innovating and experimenting with the latest audio technology and ergonomic designs to add value to your life and provide you with the best audio experience with our premium quality personal audio devices and smart accessories. We specialize in developing and marketing high-quality consumer electronics including TWS earbuds, neckband earbuds, and headphones.

Products Sold in Korea, Germany, Italy, the United States, Australia
The products we produce are widely sold in various regions or countries in the world, such as Korea, Germany, Italy, the United States, Australia, India, Russia and Southeast Asia. Meanwhile, we maintain stable relationships with a number of well-known brands, such as Korea 7-ELEVEN, Germany Continental, Coca-Cola, Disney, Mercedes Benz, Home Credit, High5 and China BBK. Also, we've passed factory audits such as ISO 9001, BV and BSCI.

Monthly Capacity of 200,000 Pieces
Our factory has a team of more than 100 staff including 88 skilled workers and 6 professional quality inspectors. We have a complete production line of data cables, headphones, speakers, and others. The monthly production capacity exceeds 200,000 pieces.

Be Our Partner Now
We provide premium quality audio products at affordable prices in 50+ countries worldwide. The spirit of our team is "honest and trustworthy, do our best to serve customers". We will treat each of our customers with high-quality products, reasonable prices and considerate services. Choosing us will be your right choice.

Basic Information

Total Capitalization
US$10,000,000 to 14,999,999
Year Established
2012
Total Employees
150 to 199
Company Certificate
NA
Product Certificate
NA
Business Type
 Manufacturer ,  Trading Company ,  Wholesaler ,  Exporter

Trading Capabilities

Total Annual Sales
US$7,000,000 to 7,999,999
Export Percentage
100 percent
OEM Service
Yes
Small Orders Accepted
Yes
Brand Names
NA
Payment Terms
PayPal,TT,MoneyGram,Bank Transfer,Western Union
Main Competitive Advantages
Buyer's Specifications Accepted, Experienced R&D Department, Large Product Line, OBM (Own Branding & Manufacturing), ODM (Original Designing & Manufacturing), OEM Capability, Production Capacity, Reliability, Reputation
Other Competitive Advantages
NA
Major Customer
Korea 7-ELEVEN, Germany Continental, Home Credit, Coca Cola, High5, Lenovo, boAt, GS, Trust, Fresh'n rebel
Export Markets
 Asia ,  Eastern Europe ,  North America ,  Western Europe

Business Registration Details

Registered Company
东莞市上若电子有限公司
Registration Number
91441900MA4UM3AL5G
Company Registration Address
广东省东莞市虎门镇太沙路南一巷4号201室
* In China, company names and addresses are registered in Chinese only.

Production Capacity

Factory Information

Factory Size
3500 Square Metre
No. of Production Lines
7
Number of Production Staff
100 to 149
Number of QC Staff
10 to 19
Year Established
2003
Number of R & D Staff
20 to 29
Address
Third Floor, No. 1, New Second Road, Humen Town, Dongguan, Guangdong, China

Other Production Capacity

Site Advantages
The company was founded in 2003, originally known as Dongguan Yuwei Wire & Cable Co., Ltd. In 2016, Shangruo Co., Ltd. was established and opened its Foreign Trade Division to serve the global market. In 2017, L-link Technology Co., Ltd. was also founded to engage in a variety of trading activities. Our factory covers an area of 3,500 square meters and employs more than 500 people, with automated production lines in place.

Quality Control

Other Quality Control

Description of Quality Control/Technical Support Department
We employ a professional engineer with 10 years of engineering experience to check our quality. All engineers in the technical department have extensive work experience or have worked in well-known companies. They make our products of good quality and also bring good reputation to our company.
Quality Control Procedures
A. First-piece inspection B. Material verification C. Patrol inspection: ensure appropriate inspection time and frequency, strictly follow inspection standards or work instructions, including inspection of product quality, machine operation parameters, marking environment of materials, etc. D. The inspection record shall be filled in truthfully.
Origin of Materials and Components
With stable supply of materials, we can minimize the price of products.
Additional Information about the Quality Control Process
IQC standards: technical standards for purchased raw material incoming inspection and test control procedures physical and chemical inspection procedures, etc. IPQC standards: work instructions, process inspection standards, process inspection and test procedures, etc.

R&D Capabilities

Other R&D Capabilities

Machinery and Equipment Used
Stranding production line( Hongli )3 Extrusion production line (Tuofu) 3 Braider (GSB-1A) 2 Terminal machine (UDA) 5 Molding machine (Jinshu) 10 Peeling machine (N/A) 2
Patents and Copyrights
8349079 category 9: cable: Wire: power supply material (wire, cable); Telegraph: telephone: magnetic,wire: engine starting cable; Coaxial cable: wire identification wire: insulated copper wire (ended)
Location of Facilities
No. 1, Floor 2, Building A, No. 2 Fengxing 2nd Road, Beizha Community, Humen Town, Dongguan City, Guangdong Province, China
Procedures and Practices
Data cable, Headphone, Mobile phone accessories, Transfer interface, Charging head, Decorative light

Business Registration Profile

by Addcredit

The supplier information below has been obtained from relevant government agencies in the supplier's country and is subject to change without prior notice. Business Registration Profile verification procedures were conducted by Addcredit, a third-party credit agency

Read Disclaimer
Registered Address
Room 201, No.4, South 1st Lane, Taisha Road, Humen Town, Dongguan, Guangdong
Incorporation Date
2016/02/18
Legal Form
Limited liability company
Company Status
Live
Registration Agency
Market Supervision Administration of Dongguan Municipality
Registration No.
91441900MA4UM3AL5G
Authorized Capital
RMB1,000,000
Paid-Up Capital
NA
Import & Export License
Yes
Legal Representative
HE Juan
Business Scope
Production, sales: electronic connectors, electronic products, wire; import and export of goods, import and export of technology. (Production outsourcing) (No operation is allowed unless after an approval has been obtained from relevant departments)
Business Permit Expiry
Shareholders
HE Juan

Codes Of Conduct

Equal Employment Opportunity/Non-discrimination
We believe that all terms and conditions of employment should be based on an individual's ability to do the job and not on the basis of personal characteristics or beliefs. We provide employees with a working environment free of discrimination, harassment, intimidation or coercion relating directly or indirectly to race, religion, sexual orientation, political opinion or disability.
Policy on Forced Labour
We do not use any prison, slave, indentured, or forced labor in the manufacture of any of our products.
Policy on Child Labour
We do not utilize child labor in the production of any product. We do not employ any person under the age of 15 (or 14 where local law allows), or the age at which compulsory schooling has ended, whichever is greater.
Policy on Hours of Labour
We maintain reasonable employee work hours based on the limits on regular and overtime hours allowed by local law, or where local law does not limit the hours of work, the regular work week. Overtime, when necessary, is fully compensated according to local law, or at a rate at least equal to the regular hourly compensation rate if there is no legally prescribed premium rate. Employees are permitted reasonable days off (at least one day off in every seven-day period) and leave privileges.
Policy on Coercion and Harassment
We acknowledge the value of our staff and treat each employee with dignity and respect. We do not use cruel and unusual disciplinary practices such as threats of violence or other forms of physical, sexual, psychological or verbal harassment or abuse.
Policy on Compensation
We fairly compensate our employees by complying with all applicable laws, including minimum wage laws, or the prevailing local industry wage, whichever is higher.
Policy on Health and Safety
We maintain a safe, clean and healthy environment in compliance with all applicable laws and regulations. We provide adequate medical facilities, clean restrooms, reasonable access to potable water, well-lit and ventilated workstations, and protection from hazardous materials or conditions. The same standards of health and safety are applied in any housing we provide for our employees.
Policy on Concern for the Environment
We believe it is our duty to protect the environment and we do this by complying with all applicable environmental laws and regulations.
Policy on Sensitive Transactions
It is our policy to prohibit employees from entering into sensitive transactions -- business dealings generally considered to be either illegal, immoral, unethical or to reflect adversely on the integrity of the Company. These transactions usually come in the form of bribes, kickbacks, gifts of significant value or payoffs made to favorably influence some decision affecting a company's business or for personal gain of an individual.
Policy on Commercial Bribery
We prohibit employees from receiving, directly or indirectly, anything of value in return for using or agreeing to use his or her position for the benefit of that other person. Similarly, commercial bribes, kickbacks, gratuities and other payoffs and benefits paid to any customer are prohibited. However, this does not include expenditures of reasonable amount for meals and entertainment of customers if they are otherwise lawful, and should be included on expense reports and approved under standard Company procedures.
Accounting Controls, Procedures and Records
We accurately keep books and records of all transactions and the dispositions of our assets as required by law, as well as maintain a system of internal accounting controls to ensure the reliability and adequacy of our books and records. We ensure only transactions with proper management approval are accounted for in our books and records.
Use and Disclosure of Inside Information
We strictly prohibit disclosure of material inside information to persons within the company whose positions deny access to such information. Inside information is any data that has not been publicly disclosed.
Confidential or Proprietary Information
We take extra care to keep our customers' trust and confidence in us. Thus, we prohibit employees from disclosing confidential or proprietary information outside the Company that could be harmful to our clients, or to the Company itself. Such information may only be shared with other employees on a need-to-know basis.
Policy on Conflicts of Interest
We designed our policy to eliminate conflicts between the interests of employees and the Company. Since it is difficult to define what constitutes a conflict of interest, employees should be sensitive to situations which could raise questions of potential or apparent conflicts between personal interests and the Company's interests. Personal use of Company property or obtaining Company services for personal benefit may constitute a conflict of interest.
Policy on Fraud and Similar Irregularities
We strictly prohibit any fraudulent activity that might injure our customers and suppliers, as well as the Company. We follow certain procedures concerning the recognition, reporting and investigation of any such activity.
Policy on Monitoring
We adopt a third-party monitoring program to confirm the Company's compliance with this Code of Conduct. Monitoring activities may include announced and unannounced on-site factory inspection, review of books and records relating to employment matters, and private interviews with employees.
Policy on Inspection and Certification
We designate one or more of our officers to inspect and certify that the company's Code of Conduct is being observed. Records of this certification shall be accessible to our employees, agents, or third parties upon request.
Intellectual Property
We strictly follow and respect all Intellectual Property rights during the conduct of our business across both worldwide and domestic markets.

Management

Corporate philosophy
Our philosophy: the pursuit of excellence
Our team: professional dedication
Our purpose: integrity-first wholehearted services

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